Bridging the Gap
There is a gap between athletic talent and professional opportunity. Athletes graduate without the brand awareness, NIL knowledge, or communication skills to leverage what they have built. Businesses miss meaningful partnerships because they do not know how to find and approach the right athletes. Schools are left navigating a rapidly changing NIL landscape without the resources to guide their student-athletes effectively. 49 Knockout PR bridges that gap. We work with schools, athletic programs, and corporate partners to create connections that benefit athletes, institutions, and brands alike.
For Schools and Athletic Programs
We partner directly with schools, athletic departments, and youth sports organizations to provide athlete branding education, NIL literacy programs, and professional development workshops that prepare student-athletes for the opportunities ahead. Our school partnerships are designed to complement — not compete with — your existing athletic and academic programs.
NIL Education Workshops
Interactive sessions covering NIL rights, eligibility, compliance basics, brand-building fundamentals, and how to approach sponsor conversations. Available for individual teams or full athletic departments.
Parent Information Sessions
Many NIL decisions involve parents. We offer sessions specifically designed to walk families through what NIL means, what opportunities exist, and how to protect their athlete.
Media Kit Day
A structured group session where athletes build their own athlete media kit with professional guidance.
Brand Readiness Assessments
Individual evaluations that identify each athlete's current brand strengths and gaps. All programming is led by Myesha Williams, founder of 49 Knockout PR, MBA and doctoral candidate, and an experienced athlete brand strategist.
We Work With
High school athletic departments
HBCU and NCAA athletic programs
Amateur and club athletic organizations
Youth sports organizations preparing athletes for the next level
For Corporate Partners
Brands that partner with athletes win on multiple levels — earned media, authentic audience reach, and the cultural credibility that comes from aligning with athletes who are trusted by their communities. At 49 Knockout PR, we connect corporations, regional businesses, and national brands with the right athletes at the right time, and we manage the relationship from introduction through execution.
Brand Ambassador Campaigns
Connect your brand with athletes whose audience, values, and athletic identity align with yours.
Product Sponsorships
Structured, documented sponsorship agreements that deliver real value for both sides.
Event Appearances & Activations
Book athletes for brand events, community activations, and promotional appearances.
Content Creation Partnerships
Commission athlete-led content — social posts, video, testimonials — that reaches audiences where traditional advertising doesn't.
NIL Campaign Development
For brands entering the NIL space for the first time, we offer strategy and campaign development support so you get the partnership right. We work with businesses of all sizes — from local Atlanta-area brands looking to build community relationships, to regional and national companies seeking athlete partnerships for broader campaigns.
We represent clients who are serious about their brand. We bring that same seriousness to every partnership conversation.
Contact for Pricing
Ready to Work Together?
Whether you are a school administrator, an athletic director, or a brand marketing manager, the conversation starts here. Tell us about your program or your goals. We will respond within two business days with a clear outline of how 49 Knockout PR can help. 49 Knockout PR is based in Atlanta, GA and serves clients and partners nationwide.